944 Prepares to Release Second Annual Edition of GAME

FOR IMMEDIATE RELEASE

PRESS CONTACT: Carly Harrill, 944 Magazine 619.817.5066/carly@944.com

944 Magazine Prepares to Release Second Annual Edition of GAME

Custom Sports Publication Dedicated to the Culture of Athletics and Lifestyle Slated to Hit Streets on February 9;

2009 NBA All-Star Hopeful and Phoenix Suns Power Forward/ Center Amaré Stoudemire to Grace Cover

 

PHOENIX, Ariz. (January 7 , 2009) - 944 Media, LLC. is preparing to unveil the second annual edition of its commemorative sports and lifestyle publication titled GAME. Slated to hit streets on February 9, 2009, GAME will be distributed throughout the Greater Phoenix metropolitan area leading up to the 58th NBA All-Star Game weekend at US Airways Arena beginning February 13, 2009. 2009 NBA All-Star Game hopeful and Phoenix Suns power forward/center, Amaré Stoudemire, will grace the cover of the highly anticipated issue.

"In today's economy, the most powerful marketing tool is to not just align a brand with a magazine, but to connect with an audience's passions," said Vice President of Publishing Sharyn Bires. "With GAME, 944 captures the excitement of these high-profile sporting events while offering advertisers access to their committed and dedicated fans."

Tackling socially significant stories in a captivating new arena, the limited-edition publication will offer a unique depiction of the sophisticated side of sports in an oversized, glossy format. Profiling the stories behind the stats, examining the poignant trends in global athletics and offering unique views on intriguing topics, GAME will feature quality editorial, avant-garde fashion spreads and a fresh layout reminiscent of 944's all-new 2009 design. Feature stories include the untold story of boxing legend Joe Louis' plight to end segregation in professional golf, a fascinating examination into the globalization of basketball and a look at the rise of American hockey through the eyes of the sport's best players.

With a total circulation of 30,000 copies, GAME will be distributed in-room at luxury hotels and resorts, limousine and luxury car companies, retailers, restaurants, bars and nightclubs throughout the Greater Phoenix metropolitan area.

GAME will also be distributed on-site at the W Hotel Scottsdale, as 944 takes over the all-new luxury property for a four-day, three-night entertainment village from February 12-15. 944 Phoenix All-Star Weekend will imitate the success of the 2008 944 Super Village, which attracted more than 18,000 visitors during Super Bowl XLII for more than 20-plus major performances by the likes of Wyclef, Velvet Revolver, 50 Cent, Fall Out Boy, Paul Oakenfold and a six-song stint by Hollywood socialite Paris Hilton. NBA front runners Dwyane Wade and Amaré Stoudemire will be among the weekend's hosts. Additional details on performers and celebrity attendees to be announced in the coming weeks.

For additional details, visit www.944.com/game. To inquire about GAME advertising opportunities, please contact Phoenix Publisher Brian Ruede at brianruede@944.com.

About 944 Media

Driven by an arsenal of city-specific lifestyle publications in the country's largest entertainment hubs, 944 Media has created a unique lifestyle portfolio specializing in print and online content, special events and a custom publishing division. Founded in 2001, 944 is setting the pace for a new generation of innovative media trends, projecting a standard of living for the young, upwardly mobile tastemaker through an all-inclusive resource. The conglomerate capitalizes on a hyper-local publishing model that balances regional and national content, while an immediate print turnaround allows each issue to hit the streets within 24 hours of close. The digital platform, 944.com, has extended the reach of a publication with daily content attracting more than 2.5 million unique viewers per month. Through an innovative supply chain distribution platform, 944 Media circulates approximately than 3 million copies per year, with more than 4,000 strategic distribution locations and placement in 25,000 luxury hotel rooms nationwide. http://www.944.com/

(Download this press release in its original format)